To make the best of a slowdown, the McKinsey Quarterly suggested, retailers should invest in future growth, rather than merely hunker down to minimize loss. Do you agree that investment is a better approach for long term growth in tough times?
In brain based business tactics, investment planning takes far more use of one’s working memory than you'd typically use at work in a any day. 
On an ordinary day at work the brain tends to default back to its basal ganglia ruts and routines, for instance, so people tend to act out patterns as comfortable as closing the office door to shut out the cold.
It's what we know to do, and yet it's rarely enough when markets nosedive.
To make better decisions, based on sudden change of climate, we leave behind familiar patterns in favor of tough solutions with invaluable long-term benefits.
That’s the bounce back role of the brain’s working memory – and it pays fine dividends if you know precisely how it operates at work.
What decisions help you to plan when finances take a deep dive at work? Could more working memory yield new growth in spite of slowdowns?
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