
Toss people’s names into a conversation and you’re more likely to land a deal … or at least build goodwill in that direction. If names help to build better business and seal relationships, then, why do we find them impossible to remember?
Advantages of using names … are no longer news. In fact, research now shows how hearing your name spoken, actually spikes personal value in a person’s brain.
My question is … How can we use names to create good tone, with so many new nicknames, surnames, given names, and foreign handles … coming at us all the time? What do you do?
During a recent six weeks in
Some use memory tactics … such as associating the name with an image of that person. Others repeat new name out loud to help them stick…. but what does current brain research tell us?
If you’re like many of us and worry about forgetting names … you’ll be interested to know that the brain erases names from memory deliberately. It happens to free up space for more critical facts you’ll gather into your working memory at the time.
What did you say your name was again?










» Memory's Often A Choice from BrainBasedBusiness
Interested in remembering more? It’s a matter of bypassing your brain’s basal ganglia ... which holds long term memories, and using more working memory to draw from new research. Since memory’s often a choice, why not choose mor... [Read More]
Tracked on: May 27, 2008 10:24 PM | Permalink to Trackback