We’ve all worked with people who defy the odds with more than human strength, willpower or determination. Especially when the chips fall … these people tend to inspire an entire workplace with superhuman strengths. How do they do it?
Dr. Christopher deCharms, the chief executive of Omneuron, a start-up in 
Do you agree?
Omneuron produced a machine that scans brain activity to find which areas are busiest under certain stimuli. His firm teaches people to think away pain, addictions, depression and other negative mental conditions.
Omneuron promotes a brain-scanning technology called real-time functional magnetic resonance imaging, or fMRI. Scanners measure blood flow to different parts of the brain, through technology that shows brain activity while people do different tasks.
By selling the technology people learn how to better operate their heads for far more benefit. It makes sense, if you consider how imaging shows painful areas of people’s thoughts being flooded with natural chemicals such as serotonin - for well-being.
According to deCharms — “most people can, with a little concentration, make the flame wax or wane. As the flame wanes, the patient feels better.”
If Omneuron’s fMRI proves effective in treating pain, think of the big business possibilities... along with brain based benefits. Is there a market for this discovery?
If the American Chronic Pain Association is right, one in every three Americans experience chronic pain at some point in their lives. Sound like a ripe market to you?
Omneuron hopes to make a profit not by building fMRI centers — which tend to be expensive and already available in larger hospitals — but scientists at Omneuron selling clinical skills, software and equipment. They plan to provide their technology to outpatient treatment centers. So what’s the firm waiting for and when can we expect to see clinical treatment for mind over matter?
Clinical data and federal approval are all that holds Dr. deCharms back at the moment, since Omneuron will sell its technology as a clinical treatment as soon as he hears it’s a go.
When it arrives – expect to reboot your brain to manage neurological and psychological situations, in ways that offer valid control over your own reflections. In the meantime – you can rewire your brain for growing benefits by responding to situations as if you were the person you’d like others to see in you. That ignites similar flames and needn’t wait for a federal nod. What do you think?
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Posted by: Priscilla Palmer | August 26, 2007 2:59 PM | Permalink to Comment