
Target safety from brain based insights in a Driver Ed program? What would these targets look like and how could they help to improve safe driving practices?
It all starts with an innovative plan to draw on more brainpower through a safer driver outcome in sight. How so?
When the entire program propels drivers toward three or four clearly stated overall endpoints, the brain leaps into gear to reach these targets with similar clarity. ![]()
Targets allow drivers to rewire their brain’s plasticity for better driving habits because the brain is shaped by targets people move toward. With each target met, safe driving gets easier – and over time - drivers build new neuron pathways for a lifetime record of safe driving.
Consider Kieran’s question that sparked this MITA Series in the first place.
What would a driver safety program look like - with more of the brain in mind?
Now TARGET building blocks that would create a brain based driver safety program. Here are 4 driver safety targets a program might include for example …
- Align tasks in your driver program to match Road Safety Authority facts
- Compare five personal safety habits with five from the Health and Safety Authority
- Show safety implications from road crash stats and road safety strategies
- Apply new standards for vehicle registration plates to create safety precautions
Do the targets suggested here indicate how MITA approaches moves the program and the driver’s mind … from theoretic ideas to doable practices … that improve driver safety?
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Hook safety targets to drivers’ experiences, and you’ll ensure more safety practices at their fingertips when they are needed. That’s how the brain makes sense of new knowledge and how it holds it in a position for easier retrieval.
That's because new information fades quickly from the working memory where it lands first. The key is to transfer safety knowledge and practices to the basal ganglia where safe habits are formed.
Stay tuned to Brain Based Business for MITA step three –EXPECT - as it applies to using more brainpower by building on the question and targets stirred up for safer driving habits.
What safety practice would you target first in a great driver safety program?










» Move Multiple Intelligences into Driver Ed (MITA Series 4) from BrainBasedBusiness
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