Ed Brenegar, a friend and fellow blogger over at Leading Questions, alerted me today to an interesting article, Purpose and Innovation, by Nikos Mourkogiannis. Busy as my day is, I could not let this fascinating piece go by, without comment.
It seems “the world's most successful companies have discovered that to maximize the effect of corporate innovations, they must first identify an overarching framework, or purpose, for internal 
innovations.” Have they?
The article points out that … “This conclusion is backed by a Booz Allen Hamilton study of 1,000 corporations, which showed little correlation between R&D spending and corporate success.”
The author looked at clear purposes -- from Microsoft's Windows software on every computer to
The idea of purpose and innovation comes from a book I'll add to my shelf soon, Purpose: The Starting Point of Great Companies. The author, Nikos Mourkogiannis, shows how purpose leads leaders to improve the quality of innovation. Sound like a place you'd rather be than where you are now?
He also suggests that purpose helps a firm to seek change and go for the risks that generate discoveries. Can you describe the purpose of your business in a sentence or two? I'll have mine down by the end of today....
Hello Ellen:
An interesting piece of synchronicity. My business purpose is "Developing People, Transforming Organisations" I just uploaded the info. to my draft blog about an hour ago.
Posted by: Galba Bright | October 27, 2006 2:53 PM | Permalink to Comment