Benefiting at work from Brain Based Insights

Have you ever held parts of your brain in check because the brain of an artist seemed out of step with your workplace?  An art historian at the University of East Anglia collaborated with a leading neuroscientist to research the complexities between art and business.

A new field -- neuroarthistory -- has Dr. John Onians applying new scanning techniques to answer 4 key questions:

1. What happens in the brain of the modern artist as he or she works?

2, What happened in the brain of an artistic genius like Leonardo Da Vinci?

3. How do the brains of amateur and professional artists differ?

4. Why do artists in certain times or places have certain visual tastes?

Onians’ research results were presented at the BA Festival of Science in Norwich on September 6. What he found will likely lead to a much needed new field of neuroarthistory. It’s based on exciting observations we can now make about what goes on inside an artist's brain. Brain imaging has finally unlocked the door to the bran’s secret world.

It is felt that neuroarthistory will help people to understand artistic phenomena such as style, and will enable us to solve problems such as 'what is the origin of art?'"

If we understand how artists differ perhaps we’ll begin to see how we can use art to invent and differ more!  Why did European artists such as Leonardo stand before vertical canvases while Chinese artists sat in front of flat sheets of silk or paper … all because 'mirror neurons' collectively affect artists' deportments.

How do you bring the art inside you into play as innovations at work?