You can win a competitive edge and improve your firm’s customer service at the same time… simply by looking out more for your clients’ brains…. How many organizations do you know that really care for customers’ mental acumen…? And how many show it by their interactions? With a few tips you can…
1. Build better relationships through opposite views ... by statements such as "some people think… "and "others suggest that…." Ask customers what 
they think… after showing your openness to diverse perspectives. Rely on specific details and facts rather than voice too many opinions.
2. Step back from customers’ angry words to look at the reason for the anger … Rather than react with the same frustration and increase the rage. See the problem more from the client’s perspective. Cortisol can cause people to lash out… strike back… or take their business down the street. Spark too much of this chemical by your responses to an angry customer… and word gets around to other potential clients.
3. Help your workers to refine their daily tone... and learn from other cultures so that the brain expands to see new solutions from others’ ideas. See other people as “just like you …” in many ways… and respect their wide mix of intelligences. Use their best ideas to prosper a new idea you can collaborate for win-win benefits.
4. Teach communication tactics that develop and draw from higher interpersonal intelligence and teach employees to ask two-footed questions rather than give clients answers.
What do you think?
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