BBC Prime just released a video of a prototype that demonstrates GM’s new car run off a computer cable. Are you ready for this kind of change? Car industry experts have talked for years about combining hydro power with high wire control. 
Some say it’s like driving a patio. Others say if you enjoy operating a play station you’d get it. Look at the video and tell us why you’d love or hate the new car. Responses to this GM prototype car remind us how the brain works with change and point to a few principles GM is using to bring the new discovery onboard. Three principles come to mind:
1. Change takes getting used to -- show a prototype using the latest technology for quality -- and get people talking about your proposed change.
2. Bring others onboard at the beginning – form partnerships in ways that offer buy ins from diverse groups of people.
3. Show advantages in brief, clear clips that allow people to compare their losses if they insist on using older technology.
What would you add as a tip to introduce change in a way that the mind can process it and so that people will risk giving your idea or product a try?
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