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May17
Using the Whole Brain

David Daniels made a great case for investing in more team building and I like his comparisons to Canadian hockey who learn to move together only through hard work... In Ned Herrmann’s latest book, he shows how he left General Electric to follow his own investigation of how the whole brain works…Whole Brain Business Book.gif

The Whole Brain Business Book gives you practical and innovative ways to shake off what he calls,  the "brain rut.” For Ned that occurs when  work is dominated by one style of thinking only. Ned explains how to draw from talents of visionary thinkers and brilliant communicators in any group to build what he calls… diverse "Whole Brain" teams….

Ned’s  mentally diverse teams tend to demonstrate major improvements in problem solving and the right mix  enables a  circle of life-changing creativity and buy in from others to change business organizations and save them from ruts…. So who are these people you want to gather for the team…?

For Herrmann, there are three kinds of business people….when it comes to creative expression:

  1. The already creatives - people who actively exercise their creative gifts for pleasure and profit;
  2. The sometimes creatives - people who experience moments of creative brilliance, but only occasionally;
  3. those who can be creative, but who have yet to tap into that potential.

    Do any of Herrmann’s people fit you or people you can get to get to help bring about change…?

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« Why Your Brain Likes Telling Others Off ... | Main | Brain Gym for Bees and Business »

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