« Words May Not Say What You Think | Main | Power of a Stress Free Mind (1) »

Apr18
Your Name Spikes Value in Your Brain

Use a person's name whenever you address them and you add value to their brain and to their day.

That's true because your intrapersonal intelligence is that part of your brain that makes you – you. It would include personal reflections you make at a blog site, and questions about life as it impacts you. We all come at life with a particular view about things and when we express or develop that view we unleash new intrapersonal smarts. 

Recently I learned that it also includes hearing your name spoken! Apparently, when we hear our names in everyday situations, that hearing creates a sudden spike in personal self-awareness. Researchers applied PET scans to look at activity in the brain whenever people hear their first name spoken. They observed a strong cerebral flow change in the brain’s right superior temporal sulcus. An even stronger change of flow was observed in the medial prefrontal cortex. This change to show a stronger flow suggests that this region plays a big role in a person’s processing of “self.” Wan Zhi.gif

 I found that research particularly interesting since I’ve just been given a new name by Chinese leaders I taught for six weeks on the Yangtzee. Know what my new name means?

     Check out the research  at Neuropsychologia, in Volume 43 (1), on pages 12 to 19. 

    
Anybody you might name at work, as you listen to hear your own name spoken back in a few favorable ways?  What do you think?

related entries


6 Comments/Trackbacks




Ah, the science behind the good idea. In teaching and in sales, if you want an intelligent answer, you simply say a person's name and pause before asking the question. They perk right up, and in most settings, want to answer correctly. And once you call one by name, the others expect you will do the same to them. It is much more effective than asking a question then picking someone to answer.

Thanks for stopping by John. I like that idea and was thinking you've also built a good case for creating a rather safe environment so folks would be ok with a name called first:-) before the question was asked.

Hi, I'm wondering if you have any games or exercises that would help a group reinforce the idea of using guest/customer names. I am looking to support the concept in a fun way in my employee Orientation for a hotel.
Thanks!

Jennifer - this is a question that really deserves a post - so I will write one today in response:-) Thanks for stopping by!

» Think You're Smart? Survey Brainpower in Your Workplace from BrainBasedBusiness
Think you’re smart? Here are 25 questions ... each with revolutionary new facts about the human brain ... that can benefit your workplace.How many questions can you answer from the following survey about brainpower in your organiza... [Read More]

» Why Your Brain Fights to Forget Names from BrainBasedBusiness
Toss people’s names into a conversation and you’re more likely to land a deal … or at least build goodwill in that direction. If names help to build better business and seal relationships, then,  why do we find them impossible... [Read More]

submit a trackback

TrackBack URL for this entry:

post a comment

Name, Email Address, and URL are not required fields.





Comment Preview

« Words May Not Say What You Think | Main | Power of a Stress Free Mind (1) »

Advertise

Related Resources

recent comments

    sponsored ads



    subscribe


    Prefer Email?
    Subscribe below-

    Enter your Email:


    Powered by FeedBlitz What's this?

    Current News

    Support This Blog

    blogroll


    Successful and Outstanding Blogger
    BlogBurst.com
    QAQnA Mug Club
    10 Tips for 10 Million Women
    My site was nominated for Best Business Blog!

    Business and Management Articles
    Dig Your Job Badge

    business social media

    Use these fast growing business social media sites to promote your business, feature your products, spotlight your business leaders, create links, and drive traffic back to your company site, all for free!

    BIZZlogos - Add your logo - free link to your site
    BIZZphotos - Add photos of your products and people
    BIZZprofiles - Submit your profile and build your online visibility
    BIZZspotlight - Spotlight your business with free links
    BIZZvideos - Videos about businesses, products and business people.
    BIZZbites - "Digg" for Business - Submit your articles and posts

    Know More Media - Consultants

    know more media network

    View Network Map

    Network Feed List (OPML)

    Know More Media Network
    Feed


    we support unitus

    PRWeb

    Influencer



    BrainBasedBusiness is a member of the Know More Media network of business related blogs.

    Here are some current headlines from some of our business publications:

    ProductivityGoal

    CallCenterScript

    AdHurl

    TheBizofKnowledge

    LandingTheDeal

    CustomersAreAlways

    HealthCareVox

    BrainBasedBusiness

    TheInsurancePolicy

    MarketingBlurb